The emergence of
advertising alliance has become an important link between advertisers and web site owners, they help advertisers to promote, for the site owners to make money. This unique advertising alliance is irreplaceable, since the electronic commerce project this form of advertising, it has been in the majority of webmasters have sought in the continuous development and evolution, so far has been derived from four different types.
the first type of advertising alliance has a long history, with Google advertising alliance and Baidu advertising alliance as the representative. There are three characteristics: first, the form of advertising in the form of advertising embedded in the site’s main page of the site; the two is the release of advertising is hard advertising; advertising placement is the main focus of the system is based on the recommendation of the three.
second types of advertising alliance since 2008, Ali mother advertising alliance represented. There are three characteristics: one is the advertising to advertising embedded in the form of the main site web page; two is the advertising is hard advertising; three is advertising position mainly by advertisers choice, like shopping in the supermarket as the choice of advertising.
third types of advertising, with Brooke advertising alliance as the representative. There are three characteristics: one is not in the form of advertising advertising but published by the website article form; two is the advertising is advertising; three is the advertising position entirely by advertisers choice, known as the Chinese first soft advertising supermarket.
fourth types of advertising alliance, it is represented by the first video and other video advertising alliance. There are three characteristics: first, the form of advertising in the form of video clips embedded in the site’s main page of the site; the second is to publish the advertising is hard advertising; the three is the placement of the main system is recommended based on the.